Well, there's the obvious:

• Checklists help you to remember things.
• People generally use lists for important things, and our checklists are produced for important topics.
• Forgetting something can be at best annoying, often expensive and sometimes really harmful.
• The lists themselves are handy to use and have several beneficial side effects.
• Lists prompt you to think of other things. Each person's ideal list can be slightly different. Use the space at the bottom to add extra items that are of special importance to you.
• Checklists help you to be relaxed about upcoming deadlines. They help you plan the project in view without the feeling that you may forget to do something or to inform someone.
• Our lists are free. For most people this is an attractive price! All we ask is that you tell others if you like them and tell us if you have any suggestions as to how we can do the job better!